Thursday, March 15, 2007

IWOSC Saturday Seminar "Media is the Message: Media Training for Writers"

"Media is the Message: Media Training for Writers"
IWOSC Saturday Seminar
Saturday, March 17
10:30 a.m. to 1 p.m.
Veterans Memorial Building, 4117 Overland Avenue (Culver

If you have a great book, communications service, or story
idea, plus fire in the belly -- but marbles in your mouth --
then IWOSC's March workshop is the perfect place for you!

Every day, hundreds of people are interviewed on radio and
television, and by print publications. But good interviews
don't happen by accident. Even if you are often on the
OTHER side of the table, acting as an interviewer, would
you know what to do if YOU were the interviewee, promoting
a book or other project? Are you good at delivering short,
memorable sound bites?

Media Training is an effective and powerful tool that helps
you identify your relationship to your public, heighten
your ability to tell great, brief anecdotes, market "brand"
identity, and give a consistent message. In this IWOSC
Saturday Seminar, you'll learn to tell the story of YOU,
and at the same time you'll learn to promote your writing
projects and ideas.

In addition, workshop instructor ANN CONVERY will help you
learn to express your message succinctly, dynamically and

Convery is an international speaker, seminar leader,
trainer and author who has worked with top professionals in
the fields of politics, medicine, law, business, health and
beauty. She created the "Speak Your Business in 30 Seconds
or Less" training for professionals who want to attract
more business instantly. "Speak Your Business in 30 Seconds
or Less" is a technique that utilizes a tightly constructed
sentence or two that uses verbs, sound bites and public
relations techniques to widen your marketplace and elevate
you as an expert. The essence of the 30-second speech is to
create a hunger for additional information that will result
in an editor, agent, or client asking for more.

Convery has prepared clients for speeches, presentations,
and interviews in all major media such as CNN, "60
Minutes," ABC's "20/20," Fox News, MSNBC, The New York
Times, the Los Angeles Times, Vogue, USA Today, People,
Self, and other outlets. In addition, she offers private
training and seminars on "The Art of the Pitch," "Dollarize
Your Business/Double Your Profit," "Portable PR," and "The
Perfect Speech in 3 Hours or Less."

Convery has taught "Presentation Skills" at UCLA
Extension, "The PR Power Panel" at the Learning Annex in
L.A. and New York, and has been interviewed in Elle,
Cosmopolitan, ABC-TV, Maxim, Fitness, Woman's Day, First
for Women, Entrepreneur, Presentations Magazine, Bulldog
Reporter, and many other media. She has also written
several columns for the L.A. Business Journal.

COST: General Admission: $35; IWOSC members: $15.

RESERVATIONS: Contact or (877) 799-7483.
Space is limited. Reservation deadline: 6 p.m. Friday
evening, March 16.